How desperate can they be?

"A new joint initiative between the Foreign Ministry and El Al will place flight attendants at the forefront of Israeli diplomacy. They flight attendants will undertake PR assignments which will, among other places, include university campuses around the world.

As part of the project, dozens of attendants will undergo a series of interviews and training program in Public Diplomacy ahead of their participation in the project, which will see them taking advantage of their stay abroad for PR missions."

This will not cover up your war crimes.